@Inproceedings{JoaoPedroMarquesPombinho_6_2013,
   author = "Jo{\~a}o Pedro Marques Pombinho and David Aveiro and Jos{\'e} Manuel Nunes Salvador Tribolet",
   title = "The Role of Value-Oriented {IT} Demand Management on Business/{IT} Alignment: The Case of {ZON} Multimedia",
   booktitle = "6th Working Conference, PRET 2013, @ ECIS 2013",
   volume = 151,
   pages = "46-60",
   publisher = "Springer Berlin Heidelberg",
   series = "Lecture Notes in Business Information Processing",
   location = "Utrecht, Netherlands",
   year = 2013,
   month = jun,
   BibTexOrigem = "9221 www.Inesc-ID.pt 2018-11-12"
}





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